ONE OF THE TOUGHEST PRODUCTS I EVER SOLD

Koolau is ranked the toughest course in America, which you'd think would be a challenge to sell. But, after working several years for American Golf, I made one interesting observation: Golfers are gluttons for punishment.  Knowing they love a good challenge, I wrote and ad campaign for Koolau that supported the concept line, "Your golf game is history."

©paulblanchardcreative2018